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About Dealer Talk

Dealer Talk brings together some of the automotive retail industry’s brightest minds to share their expertise, experiences, and insights to help you become a better professional. Our goal is to explore every aspect of your business — marketing, sales, fixed operations, leadership, and more — to be your destination for a holistic look at your dealership.

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Recent Post

  • Why Your Google Vehicle Listing Ads Aren’t Working (and How to Fix Them for Car Dealerships)
  • Mastering Persuasion: Crafting Compelling Sales Pitches and Winning Marketing Strategies
  • Search Engine Marketing: Is it Dead or Evolving?

Why Your Google Vehicle Listing Ads Aren’t Working (and How to Fix Them for Car Dealerships)

April 27, 2025

Over the past few years, I’ve had numerous conversations about Vehicle Listing Ads (VLAs), and one recurring theme I have

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Mastering Persuasion: Crafting Compelling Sales Pitches and Winning Marketing Strategies

May 17, 2024

Image by frimufilms on Freepik   In today’s dynamic business landscape, the art of persuasion stands as a cornerstone for

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Search Engine Marketing: Is it Dead or Evolving?

March 3, 2024

For a long time, search engine marketing (SEM) has been a primary method to capture consumer intent, which refers to

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Meaningful Impact Beyond Profit

How Businesses Can Make a Meaningful Impact Beyond Profit

November 4, 2023

What is the purpose of a business? Why do we start them? And most importantly, if our business achieves the

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Revolutionizing automotive marketing

Revolutionizing automotive marketing a new approach

September 20, 2023

In the fast-paced world of Revolutionizing automotive marketing solutions, the quest for success is a never-ending journey. Dealerships and marketing

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Recon process

Best used car recon process to simplify your workflow

August 22, 2023

Hey there, inventory aficionados! Tune in as we dive into the captivating world of inventory management for dealerships. You know,

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smart car dealership

Where Innovation Drives – Visit Our Smart Car Dealership

July 12, 2023

Car Dealers: Leads, leads, and more leads! This is usually part of the conversation with dealership decision-makers which I completely

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What Helps Car Dealers More Then Marketing!

June 27, 2023

One thing I’ve learned after 20-plus years in this industry is that we often get so ingrained in the day-to-day

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