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About Dealer Talk

Dealer Talk brings together some of the automotive retail industry’s brightest minds to share their expertise, experiences, and insights to help you become a better professional. Our goal is to explore every aspect of your business — marketing, sales, fixed operations, leadership, and more — to be your destination for a holistic look at your dealership.

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Recent Post

  • Why Your Google Vehicle Listing Ads Aren’t Working (and How to Fix Them for Car Dealerships)
  • Mastering Persuasion: Crafting Compelling Sales Pitches and Winning Marketing Strategies
  • Search Engine Marketing: Is it Dead or Evolving?
To Blog or Not to Blog that is the Question

To Blog or Not to Blog that is the Question

June 25, 2022

To Blog or Not to Blog that is the Question In the current landscape, with the compression of inventory and

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True Predictor of Car Sales

The True Predictor of Car Sales

May 23, 2022

The True Predictor of Car Sales I can still remember being at Jumpstart at Cox Automotive and having conversations about

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dealership websites

Is Your Website Saying What You Want It to Say?

May 4, 2022

One of the things, about dealership websites, that I am constantly evaluating is how the digital experience translates to the

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Website Traffic: Quality Over Quantity

Website Traffic: Quality Over Quantity

April 27, 2022

Website Traffic: Quality Over Quantity In our previous article, we talked about the importance of website visits. Here are five methods

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Scripting is a Power Move

Scripting is a Power Move

March 17, 2022

Scripting is a Power Move As a single parent, one of the most vital points of success for myself and

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Obsolescence of Phone Skills

The Obsolescence of Phone Skills

March 10, 2022

The Obsolescence of Phone Skills A required read, in college, for me was the short story, “Where Are You Going,

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Are We Price Gouging

Are We Price Gouging?

March 2, 2022

Are We Price Gouging? It wasn’t that long ago when selling a new vehicle would yield a $200 commission. Fast

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Website isn’t Doing You Any Favors

Your Website isn’t Doing You Any Favors

February 23, 2022

Your Website isn’t Doing You Any Favors: The last time you shopped on Amazon were you consciously aware of your

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