Terry McSpadden: Time, Trust, and Money

You are currently viewing Terry McSpadden: Time, Trust, and Money

Our friend Terry joins us to discuss the impact of video on time, money, and trust. Terry started in the car business in 1989 and has spent his time in every position except turning wrenches. He now helps dealers drive traffic and increase consumer experience and loyalty with Covideo. Like many of us, he feels the industry is an awesome place to be and grow if you’re willing to learn, be flexible, and enjoy people.

You’ll also get a chance to listen as Charity does some of those secret shops she is always talking about.

Join us to see how you can make increase your close rate with time, money, and trust.

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Terry McSpadden



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00:00 Introduction

04:20 Secret Shopping

24:35 Terry McSpadden

31:30 Customers Want to Negotiate

39:50 The Biggest Hurdle to Video

51:00 Why Don’t Dealers All Do It

1:09:00 Next Five Years

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