This week we talk to Daniel Bompadre from Fusion Zone Automotive and it is a great conversation. Not only are you in for a value-packed session but it is our 100th episode! It’s been a few months since we recorded our last sessions and I can’t think of a better way to get back to learning than this conversation.
09:00 The future of third parties and the impact for dealer digital presence.
18:00 Why behavior is the best metric to look for and not traffic.
20:00 Why we need to have a true analytical position within each dealership.
25:00 Be careful of bundles, you might be duplicating efforts.
33:00 SEO vs. SEM for long-term success.
45:00 The importance of reviews and responding to them
56:00 Brand message is the key
Links to learn more about Fuzion Zone:
Connect with Daniel:
Email: [email protected]
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Thank you for tuning in and as usual, we will TALK later!
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