IT IS AWESOME TO BE BACK… During this episode, Erik and I have a conversation with John Resurreccion about Social Media and Content creation in the Automotive industry in today’s landscape. It is such a knowledge-filled discussion on how Social Media can impact not just the Dealership as a whole but also the individuals by helping them connect with buyers!
We cover strategies, but we also look at what Social Media really is, the radio and TV Networks of the past, and how marketing has evolved to these platforms, where in today’s environment the individual has the control and the ability to create a personal brand within their industry.
John is a veteran of the industry who started his own company and now works with stores on developing content strategies as well as for the individual sales people to utilize the Social Media platforms available today to get more results.
He is the founder of the #sellingcarslikecandybar movement and has tons on content on Instagram, LinkedIn, Facebook, etc.
What an honor to have John on the show for a TALK on the value of Social Media and Content creation and what a great opportunity for individuals in the industry to learn how to get started and start building their BRAND!
Here is how you can reach John:
Email: [email protected]
Thank you for tuning in and as usual we will TALK later!