undefined undefined π Why do we need to have a bunch of different CTA’s on our dealership websites? π
First of all, let’s talk about the customer experience. Often, I come across websites that bombard visitors with 4 or 5 different CTAs, all asking for their contact information. They enter it once, but then they are continuously prompted to provide it again. This sensory overload creates a paradox of choice, which leaves customers feeling overwhelmed.
Instead of overwhelming potential buyers with multiple CTAs, let’s focus on optimizing their experience. The majority of car shoppers don’t fill out forms, regardless of any fear of missing out (FOMO). So, why not streamline the process and provide a single call to action?
Imagine a digital retail experience that covers all potential areas of interest and addresses any questions customers may have. By offering a comprehensive solution, we can enhance the customer journey and eliminate the need for multiple CTAs.
Let’s prioritize experience over the quantity of CTAs. Simplify, streamline, and provide a seamless digital retail experience for our valued customers. ππ¨
#CustomerExperience #DigitalRetail #StreamlineCTAs #OptimizeJourney
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