Our friend Terry joins us to discuss the impact of video on time, money, and trust. Terry started in the car business in 1989 and has spent his time in every position except turning wrenches. He now helps dealers drive traffic and increase consumer experience and loyalty with Covideo. Like many of us, he feels the industry is an awesome place to be and grow if you’re willing to learn, be flexible, and enjoy people.
You’ll also get a chance to listen as Charity does some of those secret shops she is always talking about.
Join us to see how you can make increase your close rate with time, money, and trust.
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Terry McSpadden
TikTok: @covideo_official
⏰Highlights:
00:00 Introduction
04:20 Secret Shopping
24:35 Terry McSpadden
31:30 Customers Want to Negotiate
39:50 The Biggest Hurdle to Video
51:00 Why Don’t Dealers All Do It
1:09:00 Next Five Years
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Thank you for tuning in, and as usual, we will TALK later!
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